Local Search Marketing for Business: A How-to Guide

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CreateSpace Independent Publishing Platform, Apr 4, 2011 - Business & Economics - 54 pages
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Local search marketing is a tactic that is becoming increasingly important every single day on and off line. Google states that over 20% of searches conducted on the search engine have local intent, therefore it is essential to optimize online marketing efforts for your location. Sarah Moraes enlightens readers on the true power of local search marketing for your business.

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About the author (2011)

Sarah Moraes is a content marketing strategist at Vertical Measures, specializing in the coordination of educational events in which businesses are trained to successfully develop and implement a content marketing strategy. Sarah is also involved in the tactical planning and implementation of cross-platform marketing activities for Vertical Measures including; blogging, social media marketing, email marketing, promotions and local search marketing. She developed a comprehensive local search marketing process, documented in this how-to-guide, that has resulted in new online successes for Vertical Measures and its clients. In her free time, Sarah loves snowboarding, golfing, hiking, running and spending time with her German Shepherd, Koko.

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