Nudge: Improving Decisions about Health, Wealth, and Happiness

Front Cover
Yale University Press, 2008 - Business & Economics - 293 pages
1404 Reviews
Every day we make decisions, and we don't always choose well. The authors of this book believe that the reason for this is that we are all susceptible to cognitive biases and blunders that make us prone to error. But they demonstrate how we can use our human fallability and the way we think to our advantage.
 

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Review: Nudge: Improving Decisions About Health, Wealth, and Happiness

User Review  - Peter Kahn - Goodreads

Fabulous book about how choice architecture can improve people's lives by encoding goals in the structure of the system. The cookies get placed after the fruit in the cafeteria line, or the default ... Read full review

Review: Nudge: Improving Decisions About Health, Wealth, and Happiness

User Review  - Atul - Goodreads

Behavioral Economics in every sphere of our living, it is an interesting discovery about decision making our control of/on it or not Read full review

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Selected pages

Contents

Section 1
17
Section 2
18
Section 3
40
Section 4
53
Section 5
61
Section 6
72
Section 7
81
Section 8
101
Section 13
157
Section 14
159
Section 15
175
Section 16
183
Section 17
199
Section 18
207
Section 19
215
Section 20
229

Section 9
103
Section 10
118
Section 11
132
Section 12
145
Section 21
236
Section 22
252
Section 23
255
Section 24
263

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About the author (2008)

Thaler is the Henrietta Louis Johnson Professor of Economics at the Johnson Graduate School of Management at Cornell University.

Cass R. Sunstein is a law professor at Harvard Law School and is the most cited law professor in the United States.

Bibliographic information