Startup: A Silicon Valley Adventure

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Penguin Books, 1996 - Business & Economics - 322 pages
2 Reviews

Kaplan, a well-known figure in the computer industry, founded GO Corporation in 1987, and for several years it was one of the hottest new ventures in the Valley. Startup tells the story of Kaplan's wild ride: how he assembled a brilliant but fractious team of engineers, software designers, and investors; pioneered the emerging market for hand-held computers operated with a pen instead of a keyboard; and careened from crisis to crisis without ever losing his passion for a revolutionary idea. Along the way, Kaplan vividly recreates his encounters with eccentric employees, risk-addicted venture capitalists, and industry giants such as Bill Gates, John Sculley, and Mitchell Kapor. And no one - including Kaplan himself - is spared his sharp wit and observant eye.

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STARTUP: A Silicon Valley Adventure

User Review  - Jane Doe - Kirkus

Kaplan, the intrepid founder of a company that was devoted, in every sense of the word, to a new kind of computer, chronicles his hazardous adventures in darkest Silicon Valley. The pen may be ... Read full review

LibraryThing Review

User Review  - eduardoshanahan - LibraryThing

I finished Startup: A Silicon Valley Adventure a few days ago. Even being a kind of ‘old’ book (most of the technology advance they were trying to do sounds prehistoric a decade after) the problems ... Read full review

Contents

Prologue
1
The Idea
4
The Deal
21
Copyright

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About the author (1996)

An artificial intelligence expert and innovator, Jerry Kaplan founded several Silicon Valley start-ups. He is the author of Artificial Intelligence: What Everyone Needs to Know, Humans Need Not Apply: A Guide to Wealth and Work in the Age of Artificial Intelligence, and Startup: A Silicon Valley Adventure. Kaplan currently teaches at Stanford University.

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