Reviews

NOBROW: The Culture of Marketing, the Marketing of Culture

Editorial Review - Kirkus - Jane Doe

A New Yorker staffer explores the convergence of highbrow and lowbrow—nobrow—as salesmanship replaces worth. As a prime offender, he cites The New Yorker in its Brownian-Newhousian incarnation. The days when taste denoted power and power embodied taste were disappearing even as Russell Lynes wrote The Tastemakers years ago. Now what rules is buzz. The new buccaneers of buzz, the commercial ... Read full review

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