Active Literature: Jan Tschichold and New Typography
Jan Tschichold (1902-1974) is considered by many to be the most influential typographer of the twentieth century. A leading voice of the modernist movement, Tschichold oversaw the redesign of the Penguin and Pelican paperbacks in the late 1940s and devised for them a standardized set of typographic rules. The classical type designs of his late career qualify him as perhaps the first typographic postmodernist. Active Literature, an in-depth study of Jan Tschichold's modernist period, is based on extensive archival research that uncovered a wealth of new photographs of his design work. Author Christopher Burke presents a full portrait of the designer's career and puts into context Tschichold's own account of his life and work.
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ACTIVE LITERATURE advertising Albers artists avant-garde Basel Bauhaus Baumeister Bayer Berlin Bildungsverband book design Buch Bucherkreis Burchartz catalogue chold colour compositor Constructivism Constructivist contemporary Deberny & Peignot designed by Tschichold Devetsil Dexel Edith Tschichold edition Elementare Typographic essay example exhibition film Foto-Auge Fraktur Froshaug Futura German graphic design graphische Gropius grotesque Herbert Bayer historical illustrations issue Jan Tschichold Johannes journal Kurt Schwitters later layout Letter Tschichold letterforms letterhead Lissitzky Lissitzky's Meisterschule modern modernist Moholy-Nagy Molzahn Munich Nazi neue Typographic neuen painting Paul Renner perhaps photographic photomontage Piet Zwart poster principles printing produced publication published Reich roman Russian sanserif Schrift Schwitters script Strzeminski Stunde Druckgestaltung style Sutnar Swiss Switzerland Teige tion title-page translation Tschi Tschichold designed Tschichold to Zwart typeface typefoundry typeset Typo typographic design Typographische Gestaltung Typographische Mitteilungen typography Uher Uhertype Walter Tiemann Weimar Wieynck writing wrote