User reviews

User Review - Flag as inappropriate

Very rich and well known examples and case studies from an array of organizations have been included and widely quoted within the book – Best Buy, Cisco, Google, Kodak, Microsoft, The State Bank Of India, United Airlines, U.S.Department Of State, etc I like the book’s structure and presentation for three reasons :
A.Its about strategy but highly actionable Refreshingly, most chapters come with actionable lists.
B. The examples are of Large corporate behemoths – the Fortune 500 types and this shows the power, reach and results of openness as we can all see. (Charlene must be complemented for this – by relating to examples that all can find out with some efforts and research adds to the credibility) and the need to embrace failure where needed and learn from those.
C. The very easy to read style and the fact the actionable frameworks can be applied to business of all sizes, shape and color.
Needless to say, this is a good read for leaders planning to effectively embrace openness and leverage social technologies inside their organizations.
Full review here :

All reviews - 3
3 stars - 0
2 stars - 0
1 star - 0

All reviews - 3
Editorial reviews - 0

All reviews - 3