The Elements of Typographic Style"Long the preserve of trained specialists alone, typography is a territory opened now to everyone equipped with a computer. For millions of people around the globe, the freedom to produce effective printed documents has suddenly become, like effective speaking and writing, an essential professional skill, an integral part of working life, and a daily source of personal delight. The Elements of Typographic Style is more than a typographic style guide. It is also a history of typographic usage and a brief encyclopedia of typographic concepts, resources and traditions. In short, it is a lucid and authoritative desktop reference for everyone who works with written words. To writers, this book offers a whole new set of skills and tools for effective expression and communication. To readers, it offers a new dimension of reading: a deeper appreciation of letters and a deeper understanding of what they mean. For students and practitioners of the graphic arts, it has become, as Hermann Zapf initially proposed, 'the Typographers' Bible.'"--Cover flap. |
What people are saying - Write a review
User ratings
5 stars |
| ||
4 stars |
| ||
3 stars |
| ||
2 stars |
| ||
1 star |
|
Reviews aren't verified, but Google checks for and removes fake content when it's identified
The elements of typographic style
User Review - Not Available - Book VerdictIn a discussion embracing five and a half centuries, poet and designer Bringhurst covers the design of individual characters of type and entire alphabets, as well as the layout of pages, including ... Read full review
The elements of typographic style
User Review - Not Available - Book VerdictIn a discussion embracing five and a half centuries, poet and designer Bringhurst covers the design of individual characters of type and entire alphabets, as well as the layout of pages, including ... Read full review
Other editions - View all
Common terms and phrases
123 AO abcefghijop abcefghijop 123 alphabet American axis Baroque basic beginning bold called capitals century characters choose close columns cursive Cyrillic dash designed double early English example faces fonts foundry French Garamond Greek hand heads historical hyphen important issued Italy kerning known languages Latin lead less letterforms letters ligatures Linotype look lower machine margins mark means measure metal Monotype Neoclassical normal notes original points prefer printer printing produced proportions quotation range Renaissance roman and italic rule scale script serifs shape short shown single sizes sloped small caps space square standard stroke structure style symbol tables text face text figures textblock tion titling type design typeface typesetting typographic unserifed usually weight wide writing Zapf
References to this book
Using Computers in Linguistics: A Practical Guide John Lawler,Helen Aristar Dry No preview available - 1998 |