A Whack on the Side of the Head: How to Unlock Your Mind for Innovation

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Creative Think, 1983 - Creation (Literary, artistic, etc.) - 141 pages
4 Reviews
This is a book about the ten mental locks that prevent you from being more innovative and what you can do to open them. Many of the ideas presented here come from the author's experiences as a creative thinking consultant in industry. During the past five years he had the opportunity to work with many innovative and/or interesting companies. He worked with people in marketing, engineering, data processing, finance, research and development, television, and retail. This book contains stories, anecdotes, insights, and ideas that came out of the workshops he conducted as well as many of his own thoughts about what can make you more creative.

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User Review  - RichardHollos - LibraryThing

Note: I read the 1990 version of this book. I learned about this book in the bibliography section of Seth Godin's Linchpin. It's aim is to stimulate you to be more creative. I found it very helpful ... Read full review

LibraryThing Review

User Review  - francie - LibraryThing

I must say that intitally this book did not appeal to me. But after conversing with the author, I was forced to take a second look. While it may not be the right book at this stage of my creative ... Read full review

Contents

Foreword by Nolan Bushnell
Avoid Ambiguity 75
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