Consumer trust in electronic commerce: time for best practice

Front Cover
Kluwer Law International, 2002 - Business & Economics - 357 pages
0 Reviews
This multi-disciplinary book provides insight in how to establish consumer trust in electronic commerce. it goes into detail on: a broad variety of consumer trust criteria with regard To The security and reliability of electronic consumer transactions what information must be provided to consumers how to create a legally binding contract online confidence in electronic payments the resolution of disputes what law applies To The electronic consumer contract which body is entitled to settle the dispute and personal data protection. By means of these criteria it is assessed into what extent consumer trust is ensured by the application of a public-key infrastructure, which supports cryptographic services such as electronic signatures and encryption. An assessment is also made on the European Union cryptography policy And The European Union policy on consumer protection in electronic commerce. in addition, a wide range of co-regulation and self-regulation initiatives within the European Union and Northern America are assessed. Finally, this book provides a consumer trust framework which learns that various ingredients at different levels are required to build consumer trust in electronic commerce. As such, it clarifies the roles and responsibilities of government, industry and consumer organisations, businesses, As well as consumers themselves.

From inside the book

What people are saying - Write a review

We haven't found any reviews in the usual places.

Contents

RESEARCH DEFINITION l
1
CONSUMER TRUST CRITERIA
11
PUBLICKEY INFRASTRUCTURES
49
Copyright

11 other sections not shown

Common terms and phrases

About the author (2002)

de Bruin is manager at KPMG, the Netherlands.

Bibliographic information