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Structural Functionalist Approach
Mass Media Uses and Gratifications
4 other sections not shown
AC2E acculturation American culture American media amount of Japanese analysis of variance assimilation level audience Correlation analysis indicated culture shock days/week demographic desire to assimilate employed females employed males English proficiency entertainment programs ethnic media Female with job FUJI Fujisankei Communications International gratifications approach household hypothesis immigrants Inamura independent variable Japan Japanese citizens Japanese companies Japanese live Japanese mass media Japanese media Japanese sojourners Japanese television programs Japanese television viewed Japanese TV Japanese values Kadowaki Keio University length of stay level of assimilation Male with job mass communication media use patterns motivation to assimilate never 2 times/month number of Japanese occupation One-way analysis overseas personal attributes potential respondents questionnaire questions regression analysis relationships remaining length sex-occupation society survey Table time/month 3 times/month times/month 1 time/month Total Amount total length United variance showed week almost never week or less WNJV WNYC WNYO York metropolitan area