Boost Your Sales and Attract New Customers

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Porcupine Press, 2009 - Marketing - 158 pages
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Boost Your Sales and Attract New Customers will help you understand the importance of marketing and market planning to achieve your business success. By following the learning roadmap, and completing each component of the Program, you will expand your knowledge of marketing and advertising of your business. Here's what you will learn in this book: * You will learn to set your personal goals and analyze your business. * The SWOT Analysis and Goal Tools will allow you to customize this Program for your own business needs and allow you to start the Marketing Planning Process for your business. * You will learn how to customize your own specific business needs and achieve your Business Goals using the Workbook and Business Success Wheel. * You will learn how to join together all this information into a series of Marketing and Advertising Models that will offer you a variety of ways to expand your current Marketing Program. What is the ultimate outcome of this book? * Attract more customers * Sell more to existing customers * Bring back your old customers No matter what product or service you sell, making your dreams a reality is the ultimate outcome of this book. READ. APPLY. SUCCEED.

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Boost your Sales and Attract New Customers
To attain and sustain success in today’s dynamic business environment, it’s no longer enough to be good at just one type of marketing. While you may already
be making money using just one marketing channel (like direct mail, e-mail, or print ads), expanding into additional methods will help you attract prospective customers and increase your company’s potential revenue.
The fact is, if you’re only marketing one way, you’re likely leaving millions on the table and in danger of losing the customers you already have. Written in a straightforward and accessible style, “Boost your Sales and Attract New Customers” offers you a detailed look at over 50 of today’s most important marketing channels–explaining how each one works and addressing the challenges you might face should you choose to venture into them. Page by page, you’ll become familiar with a variety of approaches, including direct online marketing, public relations, joint ventures and more.
If you’re ready to grow your company, your customer base, and your profits, adopting a multi-channel approach to marketing today will guarantee success tomorrow. And with this book as your guide, you’ll quickly discover how marketing your ideas, services, or products across multiple marketing methods can help develop and deepen customer relationships as well as improve your bottom line.

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