Analysing International City Tourism
Josef Mazanec, Karl Wöber
Springer Vienna, Nov 17, 2009 - Business & Economics - 249 pages
This book is a successor to ‘International City compiling visitor numbers and make recom- Tourism: Analysis and Strategy’ published by mendations for building a harmonised system Pinter, London, in 1997. It has not been drafted of city tourism statistics. The team of authors consisting of Ulrike Bauernfeind, Irem Arsal, as a second edition, though the team of authors build on some of the ideas brought forward in Florian Aubke, and Karl Wöber assess the s- the preceding publication. All except two chap- ni?cance of city tourism in Europe. Building ters updated from earlier versions are new con- on the most comprehensive database of Eu- pean city tourism statistics they calculate and tributions. As indicated in the title the authors emphasise the role of analysis throughout the present market volume and market share inf- text. They make any effort to provide convinc- mation and perform forecasts for the devel- ing evidence of the information gain achieved ment of city tourism in Europe. In Chapter 4 Valeria Croce and Karl Wöber demonstrate with resourceful processing of empirical data. Each report or case study encourages the read- that cities are not necessarily year-round d- ers to ?gure out how to tailor the individual tinations, resistant to seasonality effects. They working steps to their speci?c needs and ap- are examining the forces shaping demand s- sonal ?uctuations in city tourism and present ply them in their own environment of study or management.
What people are saying - Write a review
We haven't found any reviews in the usual places.