The Meme Machine

Front Cover
OUP Oxford, Mar 16, 2000 - Language Arts & Disciplines - 264 pages
60 Reviews
What is a meme? First coined by Richard Dawkins in The Selfish Gene, a meme is any idea, behavior, or skill that can be transferred from one person to another by imitation: stories, fashions, inventions, recipes, songs, ways of plowing a field or throwing a baseball or making a sculpture. The meme is also one of the most important--and controversial--concepts to emerge since The Origin of the Species appeared nearly 150 years ago.
In The Meme Machine Susan Blackmore boldly asserts: "Just as the design of our bodies can be understood only in terms of natural selection, so the design of our minds can be understood only in terms of memetic selection." Indeed, Blackmore shows that once our distant ancestors acquired the crucial ability to imitate, a second kind of natural selection began, a survival of the fittest amongst competing ideas and behaviors. Ideas and behaviors that proved most adaptive--making tools, for example, or using language--survived and flourished, replicating themselves in as many minds as possible. These memes then passed themselves on from generation to generation by helping to ensure that the genes of those who acquired them also survived and reproduced. Applying this theory to many aspects of human life, Blackmore offers brilliant explanations for why we live in cities, why we talk so much, why we can't stop thinking, why we behave altruistically, how we choose our mates, and much more.
With controversial implications for our religious beliefs, our free will, our very sense of "self," The Meme Machine offers a provocative theory everyone will soon be talking about.

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Excellent overview of the modern science of "memetics"! - Goodreads
An excellent introduction to a controversial subject. - Goodreads
This book offers some amazing insight to our behaviour. - Goodreads
Though a well researched b - Goodreads

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User Review  - Ami Iida - Goodreads

it is written about "Meme". Read full review

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User Review  - Elliott Bignell - Goodreads

In fact, it is you if Blackmore's ideas reflect reality, as the self is a very questionable and slippery thing, probably illusory, whereas the continual chatter that goes on in most of our heads must ... Read full review

All 25 reviews »


Strange creatures
Universal Darwinism
The evolution of culture
A Taking the memes eye view
Three problems with memes
The big brain
The origins of language
Memegene coevolution
Sex in the modern world
A memetic theory of altruism
The altruism trick
Memes of the New Age
Religions as memeplexes
Into the Internet
The ultimate memeplex
Out of the meme race

The limits of sociobiology
An orgasm saved my life

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About the author (2000)

Susan Blackmore is a Lecturer in the School of Psychology, University of the West of England. The author of Dying to Live: Science and the Near Death Experience, she resides in Bristol, UK.