Pushing the Envelope: The Small Greeting Card Manufacturer's Guide to Working with Sales Reps
Are your greeting card sales at a standstill? Do you want to move your sales beyond the local store to stores across the country? Have you thought about working with sales reps but have no idea where to begin? This is the book you've been waiting for. Finally, everything the small greeting card manufacturer needs to know about finding, recruiting and retaining a winning sales force can be found in this easy-to-read handbook. Written from both the manufacturer and sales rep perspectives, this nuts and bolts guide is full of industry information, sales tips and guidance for building successful and profitable rep relationships. Are you ready to push the envelope?
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Review: Pushing the Envelope: The Small Greeting Card Manufacturer's Guide to Working with Sales RepsUser Review - Goodreads
Wow. So much information! I'm new to the industry and I feel like this book really packs it in in terms of applicable industry information. There's so much to think about now! I'm going to have to re-read and add flags and notes. Read full review
Review: Pushing the Envelope: The Small Greeting Card Manufacturer's Guide to Working with Sales RepsUser Review - M - Goodreads
Great little book ostensibly about working with reps, but just as much about starting a card company and working with anyone in the industry. Very straightforward and in a chatty, easy to read style. It actually could have been longer and it would have been great if it got into more detail! Read full review