Ogilvy on advertising

Front Cover
Pan, 1983 - Business & Economics - 224 pages
101 Reviews

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Good overview, quite dated but useful - Goodreads
Very entertaining writing style. - Goodreads
I enjoyed Ogilvy's writing style. - Goodreads
Here are some tips from Ogilvy on big ideas: " 1. - Goodreads

Review: Ogilvy on Advertising

User Review  - John Onoda - Goodreads

I gave this book, written in 1983, a three-star rating because some of its chapters are wildly outdated nowadays, in 2015. That said, the chapters that are still relevant deserve four or five stars ... Read full review

Review: Ogilvy on Advertising

User Review  - Kapil - Goodreads

I read this one rather late into my advertising career so I advise anybody who is doing anything to do with MARKETING even it its Marketing your own self / skill - READ THIS ONE. The chapters are also a good read on what Advertising was all about in the MAD MEN days. Read full review

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Contents

Qverture
7
Advertising corporations
117
How to advertise foreign travel 1 27
134
Copyright

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