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American Depository Share anchor bottler approximately Argentine operations Baesa believe that Coca-Cola boost margins bottle Brothers Inc estimate Buy recommendation cash flow Coca-Cola BA Coca-Cola bottler Coca-Cola Company Coca-Cola franchise Company reports company's consolidation consumer consumption of soft Cost coverage of Coca-Cola decline dollar-denominated debt Earnings Per ADS earnings per American EBITDA economy expect Figure flavored soft drinks flavors segment Gemex Gross Margin increase in per-capita inflation infrastructure initiate coverage Latin American long-term growth Mexican soft drink Mexico City Millions3 mineral water mix strategy nonreturnable omon one-way presentations Operating Income Operating Margin Pepsi-Cola PepsiCo bottler per-capita consumption per-capita soft drink per-share amounts Pesos PET and aluminum price increases projected 1995 earnings quarter of 1994 real price reports and Salomon returnable glass Salomon Brothers Inc Soft drink bottlers soft drink consumption soft drink industry Soft Drink Market soft drink prices soft drink sales U.S. dollar Valley of Mexico Value Per ADS