The Twitter Book

Front Cover
"O'Reilly Media, Inc.", May 13, 2009 - Computers - 240 pages
7 Reviews

"Media organizations should take note of Twitter's power to quickly reach their target consumers." --Tim O'Reilly (@timoreilly), in a Los Angeles Times interview, March 2009

This practical guide will teach you everything you need to know to quickly become a Twitter power user. It includes information on the latest third party applications, strategies and tactics for using Twitter's 140-character messages as a serious--and effective--way to boost your business, as well as how to turn Twitter into your personal newspaper, tracking breaking news and learning what matters to you and your friends.

Co-written by Tim O'Reilly and Sarah Milstein, widely followed and highly respected twitterers, the practical information in The Twitter Book is presented in an innovative, visually rich format that's packed with clear explanations and examples of best practices that show Twitter in action, as demonstrated by the work of over 60 twitterers.

This book will help you:

  • Use Twitter to connect with colleagues, customers, family, and friends
  • Stand out on Twitter
  • Avoid common Twitter gaffes and pitfalls
  • Build a critical professional communications channel with Twitter--and use the best third-party tools that help you manage it.

If you want to know how to use Twitter like a pro, The Twitter Book will quickly get you up to speed.

About the authors:

Tim O Reilly (@timoreilly), founder and CEO of O Reilly Media, has hundreds of thousands of followers on Twitter. Sarah Milstein (@SarahM) frequently writes, speaks and teaches about Twitter; she was the 21st user of Twitter.

 

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LibraryThing Review

User Review  - EricvO - LibraryThing

A good, compact, but not too shallow introduction to Twitter. Twitter and everything that surrounds it change so quickly that some things are already outdated, 6 months after publication date. But that's not really a problem: the book just deserves a reprint. Read full review

LibraryThing Review

User Review  - SqueakyChu - LibraryThing

This is a great little book. I'm new to Twitter so I found everything in the book really interesting and helpful. I'm no longer hesitant to tweet. After all, my messages will be seen at most for about ... Read full review

Contents

Introduction
5
CHAPTER 1 Get Started
19
CHAPTER 2 Listen In
59
CHAPTER 3 Hold Great Conversations
101
CHAPTER 4 Share Information and Ideas
139
CHAPTER 5 Reveal Yourself
167
Special Considerations and Ideas
185
Index
232
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