Business Stripped Bare: Adventures of a Global Entrepreneur

Front Cover
Virgin Books, 2008 - Entrepreneurship - 342 pages
The biggest business publication of 2009 -- Branson's business secrets now in paperback.

In Business Stripped Bare, Sir Richard Branson shares the inside track on his life in business and reveals the incredible truth about his most risky, brilliant and audacious deals. Discover why Virgin tried to take on one of the world's biggest superbrands, how Virgin Mobile USA holds the record as the fastest company in history to generate revenues of over one billion dollars (faster than Microsoft, Google and Amazon) and how Richard is the only person in the world to have built eight billion-dollar companies from scratch in eight different sectors.

Combining invaluable advice with the remarkable and candid inside stories of Virgin's greatest achievements, as well as some of its setbacks, Business Stripped Bare is a dynamic, inspirational and truly original guide to success in business and in life. Whether you are an executive, an entrepreneur or are just starting out, Richard strips business down to show how you can succeed and make a difference.


From the Trade Paperback edition.

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Contents

Find Good People Set Them Free
13
Flying the Flag
41
Special Delivery
95
Copyright

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About the author (2008)

Sir Richard Charles Nicholas Branson (born 18 July 1950) is an English business magnate, investor, and philanthropist. He is best known as the founder of Virgin Group, which comprises more than 400 companies. Sir Richard is the author of a number of books, Losing My Virginity: How I've Survived, Had Fun, and Made a Fortune Doing Business My Way. (Virgin Books 1998), Screw It, Let's Do It. (Virgin Books 2006), Business Stripped Bare. (Virgin Books 2008), Reach for the Skies: Ballooning, Birdmen and Blasting Into Space. (2010), Screw Business as Usual. Portfolio/Penguin (2011), Like a Virgin: Secrets They Won't Teach You at Business School (2013), The Virgin Way: How to Listen, Learn, Laugh and Lead (2014), all published by Virgin Books.

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