Nudge: Improving Decisions about Health, Wealth and Happiness

Richard H. Thaler

Yale University Press, 2008 - Business & Economics - 518 pages

Thaler and Sunstein offer a groundbreaking discussion of how to apply the science of choice to nudge people toward decisions that can improve their lives without restricting their freedom of choice.

Bibliographic information

• Title: Nudge: Improving Decisions about Health, Wealth and Happiness
• Author: Richard H. Thaler
• Edition: large print
• Publisher: Yale University Press, 2008
• ISBN: 0300144709, 9780300144703
• Length: 518 pages
• Subjects: Business & Economics / Consumer Behavior; Business & Economics / Economics / Social & Behavioral; Education / Decision-Making & Problem Solving; Psychology / General