The Platinum Rule: Discover the Four Basic Business Personalities andHow They Can Lead You to Success

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Grand Central Publishing, Dec 14, 2008 - Self-Help - 304 pages
In this entertaining and thought-provoking book, Tony Alessandra and Michael O'Connor argue that the "Golden Rule" is not always the best way to approach people. Rather, they propose the Platinum Rule: "Do unto others as "they'd" like done unto them". In other words, find out what makes people tick and go from there.
 

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The platinum rule: discover the four basic business personalities--and how they can lead you to success

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Two veterans of the motivational chalk-talk circuit demonstrate how managers can better direct underlings by identifying their basic personality types. Read full review

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One of the most life altering books I have ever read. These principles can be applied to any area of life, not only business. Fantastic read.

Contents

ACKMOWLEDQMENTS
HAS THE GOLDEN RULE LOST ITS GLITTER?
GETTING TO KNOW THE FOUR BASIC STYLES
HOW TO TELL WHERE YOU FIT
THE KEY TO GETTING A QUICK HANDLE ON ANYBODY
HOW To READ THE MIXED STYLES
COPING PRODUCTIVELY WITH THE OTHER STYLES
HOW TO ADAPT TO ANYONE AND RETAIN YOUR OWN IDENTITY
USING INDIVIDUAL DIFFERENCES TO BRING OUT THE BEST IN GROUPS
CREATING A HIGHPERFORMANCE LEADERSHIP STYLE
HOW TO SELL BY STYLE
PROVIDING SERVICE WITH STYLE
CHANGING THE REST OF YOUR LIFE BY CREATING POSITIVE RELATIONSHIPS
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