The Platinum Rule: Discover the Four Basic Business Personalities andHow They Can Lead You to Success
In this entertaining and thought-provoking book, Tony Alessandra and Michael O'Connor argue that the "Golden Rule" is not always the best way to approach people. Rather, they propose the Platinum Rule: "Do unto others as "they'd" like done unto them". In other words, find out what makes people tick and go from there.
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One of the most life altering books I have ever read. These principles can be applied to any area of life, not only business. Fantastic read.
Review: The Platinum Rule: Discover the Four Basic BusinesUser Review - Overstock.com
Excellent book giving practical advice on how to deal with customers or people in general based on a simple assessment of their personality type. Read full review
HOW TO ADAPT TO ANYONE AND RETAIN YOUR OWN IDENTITY
USING INDIVIDUAL DIFFERENCES TO BRING OUT THE BEST IN GROUPS
CREATING A HIGHPERFORMANCE LEADERSHIP STYLE
HOW TO SELL BY STYLE
PROVIDING SERVICE WITH STYLE
CHANGING THE REST OF YOUR LIFE BY CREATING POSITIVE RELATIONSHIPS