Start Up: A Silicon Valley Adventure

Front Cover
Warner Books, 1997 - Businessmen - 322 pages
15 Reviews
This account describes what can happen to a business venture in the fierce world of Silicon Valley when its timing is wrong, its technology too speculative and its market not yet ready. Computer scientist Jerry Kaplan auctioned his award-winning computer company GO in July 1994, after six fast-paced years in the start-up game accruing a value of $60 million. This book presents each stage of the GO venture, from the birth of the idea to the start-up game and war with Microsoft, and on to the final showdown.

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LibraryThing Review

User Review  - CherieDooryard - LibraryThing

It took me a ridiculously long time to read this book, mostly because I read it in tiny little chunks in the morning as a way to get my brain revved up for the day. This book is good for that. It's ... Read full review

LibraryThing Review

User Review  - chaosmogony - LibraryThing

Another Ferriss-style "how I got rich by starting a business" book. I don't hate these, and I almost find something useful in them, even if it's just motivation (which is the only explanation I have ... Read full review

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