Influence: The Psychology of Persuasion

Front Cover
Business Library, 1984 - Compliance - 320 pages
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Influence: The Psychology of Persuasion

User Review  - Lauren Sergy - Book Verdict

Cialdini's fascinating look into how opinions and behaviors are swayed by outside influence can help readers develop their own powers of persuasion. For all areas of life where influence is needed. Read full review

LibraryThing Review

User Review  - deepakjois - LibraryThing

This book has had a dramatic impact on the way I deal with ‘compliance professionals’, as Cialdini likes to call them. You will be surprised at the techniques they use, and the human tendencies that ... Read full review

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