International Marketing: 16th Edition

Philip Cateora, John Graham, Mary Gilly

Kent Publishing Company, Sep 28, 2012 - Business & Economics - 466 pages

Bibliographic information

• Title: International Marketing: 16th Edition
• Authors: Philip Cateora, John Graham, Mary Gilly
• Publisher: Kent Publishing Company, 2012
• ISBN: 0077642244, 9780077642242
• Length: 466 pages
• Subjects: Business & Economics / Economic Conditions