Social Change in the Media: Gay, Lesbian, Bi, Trans and Queer (GLBTQ) Representation and Visibility in "The New York Times".
Quantitatively, gay men were found to achieve twice as much business news coverage as lesbians. Bisexuals, transsexuals, transgenders and queers were highly invisible. Overall, a change in the representation and depiction of corporate interest in gays and lesbians was manifested. This socio-historical analysis revealed a shift from deviantization and stigmatization of homosexuality to the commodification, and spectacularization of GLBTQs. GLBTQ invisibility is documented and the misconception of gay and lesbian wealth, created by market research, is addressed. Invisibility of GLBTQs is posited to be both an intentional and actively managed form of politics. Furthermore, business news reporting is argued to be less "objective" and more a political, social cultural and political activity where the media itself is a stage for the cultural contestation of social norms.
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