Google AdSense For Dummies

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John Wiley & Sons, Feb 25, 2009 - Computers - 360 pages
3 Reviews
You can get paid for online ad placement with Google AdSense! If you’ve ever considered using AdSense to improve revenue for your Web site, Google AdSense For Dummies will get you started. It’s loaded with tips to help you implement a successful AdSense program.

AdSense lets you generate income with ad placement on blogs and Web sites. Google AdSense For Dummies shows you how AdSense works, how to analyze cost per click and track AdSense results, and how to earn money from your blog or Web site without selling a product. Discover how to:

  • Register and set up an AdSense program
  • Track results with server logs, AdSense reports, and Google Analytics
  • Boost AdSense income with search engine optimization techniques
  • Apply Google guidelines by including relevant links and content, making your site easy to navigate, using a sitemap, and keeping links in good repair
  • Fine-tune your Web site with beefed-up content to please Google and boost effectiveness
  • Earn more with AdSense for RSS, streaming video, and referral units
  • Design appealing ads and search boxes, and deal with ads from competitors
  • Add video units to your site, design mobile ad units, and understand referral units

In Google AdSense For Dummies, author Jerri Ledford, a self-described “Google geek,” helps you make money with AdSense.


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Table of Contents
AdSense Basics
Getting Started with AdSense
Building a ContentRich Web Site
AdSense and Search Engine Optimization
Installing the AdSense Code
The Maior Players AdSense for Content AdSense
Designing the Perfect Content
AdSense for Mobile
AdSense for
AdSense Your Blog
AdSense Administration
Using AdSense Reports
The Part of Tens
Ten AdSense Donts
Ten Ways to Improve Web Site Traffic

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About the author (2009)

Jerri Ledford is a self-described "Google geek" who has written more than a dozen books on Google applications and search engine optimization. She maintains a blog about Google products at She is the coauthor of Google Analytics 2.0, also from Wiley.

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