Designing Web Site Interface Elements
Expert advice on creating targeted and effective Web site interfaces. Tons of full-color, glossy images speak to designers in a language they understand. Offers practical branding and design advice based on successful, real world examples. This results-oriented guide is designed for professionals by professionals. The challenge in creating any Web site, whether it's an intranet, extranet, or full-blown e-commerce superstore, is creating an interface that makes quick sense to the user. Any e-tailer will testify that ease-of-use can make or break a Web site, and in some cases, an entire business. The second title in the new DesignWhys series, Designing Web Site Interface Elementstargets professional designers and developers with plenty of glossy, full-color screen shots and illustrations as well as advice from the trenches on how to effectively use design and branding to reach a target audience. Award-winning designer and author, Eric Eaton, uses real world examples to help explain how the creation and placement of buttons, links, menus, lists, layers, and more can help or even hurt a site. Unlike many Web design titles, Designing Web Site Interface Elementsis written by an expert designer for expert designers, going beyond basic how-to instructions to explain the whybehind the design. Eric Eaton,former design director at HotWired and Lycos, has created some of the Web's most influential brands, including WiredNews, Webmonkey, and HotBot. He has received awards and honors that include the American Center for Design's Award for Excellence in Interaction Design, PC World'sBest Web Search Interface, andCommunication Arts'Award for Excellence in Information Design. He was involved in creating Wired Digital's usability lab and was a content contributor to Wired News and Webmonkey. Currently living on an island off the coast of Maine, Eaton is principal and founder of Deliberate Design.
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