Inside Real Innovation: How the Right Approach Can Move Ideas from R&D to Market-- and Get the Economy MovingOffers a 'ground-floor' view of the innovation process. Organized in three parts, thsi book develops the detailed iterative innovation process and debunks the widely held concept of linear innovation (research->development-> |
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A load of crap. These people can't even run a mom and pop store.
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This is an absolutely horrible book on business innovation. If you are smart, simply avoid businesses that need innovation, a la Buffett.
Contents
Chapter 1 The Innovation Crisis | 1 |
Chapter 2 Inside Real Innovation | 12 |
Chapter 3 One Person One Iteration at a Time | 48 |
Chapter 4 Characteristics of Fundamental Innovation | 64 |
Chapter 5 The Story of a Fundamental Innovation | 75 |
Chapter 6 The American Innovation System | 134 |
The Free Market Side | 160 |
The Research and Education Side | 188 |
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Common terms and phrases
AmberWave AmberWave’s applications areas AT&T Bell Labs basic research bubbles building business model chapter chips commercial competitive component converge corporate labs cost create customers early economic growth efficiency engineering entrepreneurship environment example existing experience Fitzgerald free market fundamental innovation research future gallium arsenide Implementation knowledge important incremental innovations individual innovator industry initial innovation gap Innovation Interface innovation iteration innovation pipeline innovation system innovative idea integrated circuits Intel intellectual property interaction interdisciplinary investors iterative innovation process iterative process laboratories learning linear manufacturing Market and Implementation Market needs market side marketplace materials microprocessor Moore’s Law Motorola move organizations paradigm patent performance personal computer pieces portfolio possible random scientific real innovation research investment restaurant risk role sector semiconductor companies silicon germanium silicon integrated circuits skills solar cells start-up companies story strained silicon technology supply chain thinking transistors uncertainty understanding venture capital venture capitalists
Bibliographic information
| Title | Inside Real Innovation: How the Right Approach Can Move Ideas from R&D to Market-- and Get the Economy Moving |
| Authors | Eugene Fitzgerald, Andreas Wankerl, Carl J. Schramm |
| Edition | illustrated, reprint |
| Publisher | World Scientific, 2011 |
| ISBN | 9814327980, 9789814327985 |
| Length | 233 pages |
| Subjects | › Business & Economics / Entrepreneurship Business & Economics / Knowledge Capital Business & Economics / Management |
| Export Citation | BiBTeX EndNote RefMan |