The Marine Corps Way: Using Maneuver Warfare to Lead a Winning Organization

Front Cover
McGraw Hill Professional, Jun 3, 2005 - Business & Economics - 256 pages
7 Reviews

“The book makes a convincing case that battlefield techniques really do work in the business world.”—Fortune

“A colorful, entertaining, and highly effective way of conveying some powerful lessons along with lots of very interesting military history.”—Miami Herald

"Introduces a powerful approach to rising above the competition and meeting the customer's needs in today's challenging and uncertain business environment." --Frederick W. Smith, Chairman, President, and Chief Executive Officer, FedEx Corporation

“A clear framework for employing battle-tested Marine Corps tactics and leadership principles in your business." --Bob Lutz, General Motors Vice Chairman of Product Development and GM North America Chairman

“Valuable new insights into competitive strategy and leadership in business." --Donna Conover, Executive Vice President, Southwest Airlines

The Marine Corps Way shows managers at all levels how to apply the tactics and techniques of maneuver warfare to achieve overwhelming results in today's fiercely competitive market environment. You'll learn how to reshape your organization based on seven guiding principles—targeting critical vulnerabilities, boldness, surprise, focus, decentralized decision-making, tempo, and combined arms.

From inside the book

What people are saying - Write a review

User ratings

5 stars
1
4 stars
2
3 stars
4
2 stars
0
1 star
0

Review: The Marine Corps Way: Using Maneuver Warfare to Lead a Winning Organization

User Review  - Goodreads

A great book showing that many parallels exist between business and war without advocating a facile and superficial comparison between business and warfare, nor advocating the 'brutalization' of ... Read full review

Review: The Marine Corps Way: Using Maneuver Warfare to Lead a Winning Organization

User Review  - Franco Arda - Goodreads

A great book showing that many parallels exist between business and war without advocating a facile and superficial comparison between business and warfare, nor advocating the 'brutalization' of ... Read full review

Contents

Maneuver Warfare
1
The ArabIsraeli War of 1967
9
The Seven Guiding Principles
19
Copyright

13 other sections not shown

Common terms and phrases

About the author (2005)

Jason A. Santamaria is an independent business consultant and a former Marine Corps artillery officer, Morgan Stanley investment banker, McKinsey consultant, and J. William Fulbright scholar.

Vincent Martino is a senior business analyst for Capital One Financial. He is a former Marine Corps communications officer and a graduate of the United States Naval Academy.

Eric K. Clemons is a professor of operations and information management at the University of Pennsylvania's Wharton School of Business.

Bibliographic information