Speaking with a Purpose

Front Cover
Taylor & Francis, Jul 6, 2017 - History - 180 pages

Now in its 10th edition, Speaking with a Purpose is designed to help speakers develop the skills they need to prepare and deliver effective speeches. Based on a traditional step-by-step approach combined with up-to-date communication theory, this no-frills text allows students more time to prepare, practice, and present speeches. This edition includes two brand new chapters, both with a technological focus. Students and instructors can also enjoy updated online ancillary material with resources for each chapter. This text is a valuable resource in the traditional, online, or hybrid classroom.

 

Contents

1 Speech Communication
1
2 Audience Analysis
23
3 Determine Your Purpose and Subject
34
4 The Introduction and Conclusion
43
5 Gathering Supportive Material
55
6 Supporting Your Ideas
65
7 Organizing the Body of Your Speech
76
8 Delivering Your Speech
91
9 Informing
106
10 Persuasion
117
11 Group Communication
132
12 Speaking Online
143
13 The Tech Savvy Leader
156
Index
165
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