The Business of Media: Corporate Media and the Public Interest

Front Cover
Pine Forge Press, 2006 - Business & Economics - 315 pages
2 Reviews
The Business of Media presents the critical, yet careful, analysis of the rapidly changing media industry that students need in order to get behind the headlines and understand our increasingly media-saturated society. The writing is clear and jargon-free, accessible to undergraduates without requiring a background in economics. Key Features: Examines the basic dynamics that underlie the changing media industry and the possible influence these changes are having on society (society's insatiable quest for profits and democratic society's need for a media system that serves the public interest) Draws from both social and economic theory to create two conceptual frameworks: market model, and public sphere model Focus on devlopments in the last decade to major media industry trends mapping structural organization, the rise of media conglomerates, and their new strategies Assesses the impact of recent changes in the media industry using the public sphere model on social and political life Offers clear, concise, jargon-free writing accessible to all students and professionals without an economics background
 

What people are saying - Write a review

We haven't found any reviews in the usual places.

Contents

X
15
XI
17
XIII
19
XIV
21
XV
22
XVI
23
XVII
26
XVIII
28
LX
144
LXI
147
LXII
150
LXIII
151
LXIV
153
LXV
155
LXVI
156
LXVII
157

XIX
29
XX
30
XXI
32
XXII
33
XXIII
34
XXIV
36
XXV
38
XXVI
41
XXVII
43
XXVIII
47
XXIX
50
XXXI
53
XXXII
56
XXXIII
57
XXXIV
63
XXXV
65
XXXVII
71
XXXVIII
73
XXXIX
75
XL
76
XLI
77
XLII
78
XLIII
96
XLIV
102
XLV
107
XLVI
110
XLVII
111
XLVIII
113
XLIX
117
L
118
LI
121
LIII
124
LIV
127
LV
130
LVI
137
LVII
138
LVIII
141
LIX
143
LXVIII
158
LXIX
159
LXX
162
LXXI
164
LXXIII
166
LXXIV
169
LXXV
170
LXXVI
177
LXXVII
178
LXXVIII
180
LXXIX
184
LXXX
187
LXXXI
189
LXXXII
191
LXXXIII
192
LXXXV
204
LXXXVI
206
LXXXVII
208
XC
214
XCI
216
XCII
221
XCIII
223
XCIV
225
XCV
227
XCVII
235
XCVIII
243
XCIX
244
C
246
CI
249
CII
250
CIII
254
CIV
258
CV
259
CVI
271
CVII
281
CVIII
295
CIX
315
Copyright

Other editions - View all

Common terms and phrases

Popular passages

Page xv - Thr&nsson for their helpful comments and suggestions on an earlier draft of this paper...

References to this book

All Book Search results »

About the author (2006)

David Croteau taught about the sociology of media as an Associate Professor (retired) in the Department of Sociology and Anthropology at Virginia Commonwealth University. He is the author of Politics and the Class Divide: Working People and the Middle-Class Left and co-author, with William Hoynes, of Experience Sociology.

William Hoynes is Professor of Sociology and former Director of the Media Studies Program at Vassar College in Poughkeepsie, New York, where he teaches courses on media, culture, and social theory. He is the author of Public Television for Sale: Media, the Market, and the Public Sphere and co-author, with David Croteau, of Experience Sociology.

William Hoynes is Professor of Sociology and former Director of the Media Studies Program at Vassar College in Poughkeepsie, New York, where he teaches courses on media, culture, and social theory. He is the author of Public Television for Sale: Media, the Market, and the Public Sphere and co-author, with David Croteau, of Experience Sociology.

Bibliographic information