The Retail Value Chain: How to Gain Competitive Advantage through Efficient Consumer Response (ECR) StrategiesThe Retail Value Chain analyses the changes in the retail industry such as internationalization and consolidation and looks at the strategic options open to companies. It covers retail structures, efficient consumer response, partnerships in retail value chains, demand management, store operations, IT trends, loyalty programmes, shopper information sharing and more. |
Contents
1 | |
5 | |
2 Retail formats | 50 |
3 Collaboration in the retail value chain | 106 |
4 Demand management | 130 |
5 Store operations | 188 |
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Common terms and phrases
activities addition analysis areas assortment become benefits brand campaign category management cent centrally challenges changes club collaboration communication companies competences competitive concept consumer continually convenience costs countries create decisions demand differentiation discounters display effective efficient employees enable especially example experience focus forecasting format future gain grocery groups growth hard identify impact implementation important increase industry integrated interesting labels loyalty programmes malls manufacturers measures ment needs offer operations ordering organic personalized planning players possible practice premium profitability promotions purchases reporting require retailer’s retailers rewards role seasonal segments selling share shopper significant situation solutions sourcing space standards success suppliers tion traditional trends typically United usually value chain vary whole