Purple Cow: Transform Your Business by Being Remarkable |
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LibraryThing Review
User Review - chaosmogony - LibraryThingThis was a short read but I liked Godin's perspective on standing out from the crowd. It appeals to my nature as a contrarian and trouble-maker, and I think on some level I've intuitively operated as he suggests. Lots of interesting ideas to think about here. Read full review
LibraryThing Review
User Review - ekerstein - LibraryThing1) Don't be boring 2) Safe is risky 3) Design rules now 4) Very good is bad Read full review
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Bibliographic information
| Title | Purple Cow: Transform Your Business by Being Remarkable |
| Author | Seth Godin |
| Publisher | Do You Zoom, 2002 |
| ISBN | 097030997X, 9780970309976 |
| Length | 142 pages |
| Export Citation | BiBTeX EndNote RefMan |