Purchase Influence in American BusinessMarketing Projects Group, Incorporated, 1990 - Corporations |
Contents
INTRODUCTION | |
MEDIA COVERAGE OF EXECUTIVES INVOLVED IN PURCHASE DECISIONS 21 | |
TravelMeeting Sites | |
Copyright | |
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100.0 GENERAL PUBLICATIONS 12 Months Approve 48 Hours CBS 60 Minutes CBS AIRLINE IN-FLIGHT PUBLICATIONS Approve Supplier/Brand 000 Average Issue Audience Average Issue/Program Audience Business Day CNN Business Week CFO Magazine Clipper Magazine Continental Profiles Crossfire CNN David Brinkley Decision Last 12 Delta Sky Magazine Eastern Review Expenditures Select Face the Nation Financial World Harvard Business Review Industry Week International Herald Tribune Involved in Purchase Last 12 Months MacNeil/Lehrer NewsHour Meet the Press Moneyline CNN MoneyWeek CNN Months Approve Supplier/Brand Nation CBS Nation's Business National Geographic NBC Nightly Nightline with Ted Nightly Business Report Northwest Compass Readings Pan Am Clipper Press NBC PROGRAMS ABC World PUBLICATIONS Business Month Select or Purchase Sports Illustrated Sports Tonight CNN Street Week Public Ted Koppel ABC TELEVISION PROGRAMS ABC TWA Ambassador USA Today USAir Magazine Wall Street Week Washington Week Week in Review Week Public TV Week with David World News Tonight World Report