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Guidelines for Practitioners
Making the Job Manageable
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35-mm cameras abcdefghijklmnopqrstuvwxyz activity advertising agency ahead Area Code 217 assignments Associated Press Stylebook Association of Broadcasters audience Basic Bookshelf brochure calendar camera Checklist color continuing education Copt cost course coverage deadlines desk director editor effort FACILITIES AND MECHANICS faster film GEARING halftone institution interest interview IUPUI kind look magazines mailing piece major materials media mailing lists meeting newscaster newspaper newsrooms organization outlets P.O. Box paper person PHASE photographer picture postage Press Association press conference press kits press room printer professional PSAs public-service announcement publicist publicity and promotion publicity-promotion radio Ralph Nader registration release reporters schedule speakers special-interest sponsors staff stations steering committee talk shows task force telephone television Timeframe United Press International usually weeks WGN-AM women words write