The Golden Age of Cinema: Hollywood, 1929-1945This comprehensive book illuminates the most fertile and exciting period in American film, a time when the studio system was at its peak and movies played a critical role in elevating the spirits of the public. Richard B. Jewell offers a highly readable yet deeply informed account of the economics, technology, censorship, style, genres, stars and history of Hollywood during its "classical" era.
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Page 77
... theater owners were forced to commit , without an opportunity to examine the merchandise . In fact , production had not yet begun on most of the coming year's films when theater owners were asked to book them . Sales pitches continued ...
... theater owners were forced to commit , without an opportunity to examine the merchandise . In fact , production had not yet begun on most of the coming year's films when theater owners were asked to book them . Sales pitches continued ...
Page 79
... theater owners - especially the owners of chains who were in a position to generate a large volume of business - were accorded preferential treatment regarding specific bookings , as well as runs , clearances and minimum admission ...
... theater owners - especially the owners of chains who were in a position to generate a large volume of business - were accorded preferential treatment regarding specific bookings , as well as runs , clearances and minimum admission ...
Page 80
... theater owners in distant sections of the territory found it very difficult to attend . After a while , a number of disgruntled exhibitors who lived close to the exchanges also stopped going , believing the whole process to be a waste ...
... theater owners in distant sections of the territory found it very difficult to attend . After a while , a number of disgruntled exhibitors who lived close to the exchanges also stopped going , believing the whole process to be a waste ...
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