Citizens, Politics and Social Communication: Information and Influence in an Election Campaign
Cambridge University Press, Jan 27, 1995 - Political Science - 305 pages
Democratic politics is a collective enterprise, not simply because individual votes are counted to determine winners, but more fundamentally because the individual exercise of citizenship is an interdependent undertaking. Citizens argue with and inform one another, arriving at political decisions through processes of social interaction and deliberation. This book is dedicated to investigating the political implications of interdependent citizens within the context of the 1984 presidential election campaign as it was experienced in the metropolitan area of South Bend, Indiana. National politics is experienced locally through a series of filters unique to a particular setting. Several different themes are explored: the dynamic implications of social communication among citizens, the importance of communication networks for citizen decision-making, the exercise of citizen purpose in locating sources of information, the constraints on individual choice, and institutional and organizational effects .
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abortion attitudes aggregate analysis ballot choice behavioral contagion candidate Catholics chapter coefﬁcients contextual effects cross-party voting deﬁned democratic politics Democratic primary disagreement discuss politics discussant effect discussant preference discussion partners Dummy coded durability dyads dynamic ecological fallacy election campaign electoral environment equilibrium estimated factors ﬁrst ﬂow gender important individual education individual-level individual’s interac interaction variable interdependent interviews Joseph County located logit model main respondent main respondent’s measures microsociological mobilization Mondale voters non-Catholics nonrelative discussants Nonvoter parish participation particular partisan partisanship party contacting party identiﬁcation party organizations party’s patterns perceived percent political behavior political discussion political inﬂuence political information political preferences primary election produce Projected Reagan question Reagan support Reagan voters regarding reinforcement relationships relative Republican primary sample signiﬁcant social context social inﬂuence social interaction social structure speciﬁc spouses survey t-values Table third-wave tion V. O. Key variables volatility vote choice voted for Reagan yard signs