The Practice of Public Relations

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Prentice Hall, 1998 - Public relations - 556 pages
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Suitable for courses in public relations taught in Journalism, Communications, and Business departments, this work focuses on the practical nature of public relations work. It contains chapters on the Internet, integrated marketing communications, and multi-cultural communications.

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So Long George
Drawing the Line on Questionable Clients
Michael D McCurry

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About the author (1998)

Fraser P. Seitel is a public relations consultant, author, lecturer, columnist, and media commentator, appearing frequently on the Fox News Network and other outlets. He is the author of "The Practice of Public Relations", which is used in universities worldwide and has sold over a million copies in 11 editions.

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