Our Masters' Voices: The Language and Body Language of Politics

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Psychology Press, 1984 - Political Science - 203 pages
2 Reviews
"'Max Atkinson presents a neat blend of applied political psychology and communications theory that is bound to be read closely in the corridors of power. His study of the art of effective political persuasion will revolutionize -- for the better -- political communications in Britain.' - "Robert Worcester. Chairman, MORI (Market and Opinion Research International Ltd)"--Publisher description.
 

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User Review  - ShadowBarbara - LibraryThing

Review of political speeches and oratory that has been successful. Goes through individual speeches in detail. Liked the analysis of Margaret Thatcher Read full review

Contents

Appreciation in the usual manner
17
Claptrap
47
Charisma
86
Quotability
124
Televisuality
164
Career summaries of
183
Transcription symbols
189
Selected references
195
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