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Books Books 41 - 46 of about 46 related to Influence: The Psychology of Persuasion.   

Why People Buy

John O'Shaughnessy - Business & Economics - 1987 - 195 pages
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Understanding the Consumer

Isabelle Szmigin - Business & Economics - 2003 - 202 pages
Understanding the Consumer brings together marketing theory and practice in a truly consumer-centric approach. It challenges the lip service usually paid to this concept and ...
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Carried Away: The Invention of Modern Shopping

Rachel Bowlby - Business & Economics - 2001 - 281 pages
The people who shaped America's public broadcasting system thought it should be "a civilized voice in a civilized community"--a clear alternative to commercial broadcasting ...
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