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Books Books 1 - 10 of about 44 related to Effective Public Relations.   

Fund Raising in the United States: Its Role in America's Philanthropy

Social Science - 1965 - 553 pages
Fund raising in the United States is big business. Some 350,000 nonprofit organizations employ an army of fund raisers, all competing for their share, employing the latest ...
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Using Research in Public Relations: Applications to Program Management

Glen M. Broom, David M. Dozier - Market surveys - 1990 - 414 pages
A user friendly research tool that will enable readers to understand how research fits into public relations management.
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Public Relations History: From the 17th to the 20th Century: The Antecedents

Scott M. Cutlip - Business & Economics - 2013 - 320 pages
First Published in 1995. Routledge is an imprint of Taylor & Francis, an informa company.
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The Unseen Power: Public Relations: A History

Scott M. Cutlip - Language Arts & Disciplines - 2013 - 832 pages
First Published in 1994. Routledge is an imprint of Taylor & Francis, an informa company.
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Public Relations: Strategies and Tactics

Dennis L. Wilcox - Public relations - 1986 - 645 pages
Using real-life case studies, Public Relations: Strategies & Tactics helps students better understand the basic concepts, strategies and tactics practiced in public relations ...
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Public Relations: The Profession and the Practice

Otis W. Baskin, Craig E. Aronoff, Dan Lattimore - Business & Economics - 1997 - 508 pages
Provide your students with a thorough understanding of public relations practice with a text that incorporates the experiences of practitioners with the theoretical ...
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