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Books Books 1 - 10 of about 45 related to Effective Public Relations.   

Using Research in Public Relations: Applications to Program Management

Glen M. Broom, David M. Dozier - Market surveys - 1990 - 414 pages
A user friendly research tool that will enable readers to understand how research fits into public relations management.
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Public Relations History: From the 17th to the 20th Century: The Antecedents

Scott M. Cutlip - Business & Economics - 2013 - 320 pages
First Published in 1995. Routledge is an imprint of Taylor & Francis, an informa company.
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The Unseen Power: Public Relations: A History

Scott M. Cutlip - Language Arts & Disciplines - 2013 - 832 pages
First Published in 1994. Routledge is an imprint of Taylor & Francis, an informa company.
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The Unseen Power: Public Relations: A History

Scott M. Cutlip - Language Arts & Disciplines - 2013 - 832 pages
Based largely on primary sources, this book presents the first detailed history of public relations from 1900 through the 1960s. The author utilized the personal papers of John ...
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The Practice of Public Relations

Fraser P. Seitel - Public relations - 1995 - 552 pages
Long admired as the "practitioners" Public Relations text, Seitel's The Practice of Public Relations continues its tradition as the most visual, up-to-date and straightforward ...
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