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Books Books 11 - 20 of about 25 related to New media technology: cultural and commercial perspectives.   

Multimedia: gateway to the next millennium

Robert Aston, Joyce A. Schwarz - Computers - 1994 - 287 pages
Leading experts in the field of multimedia have synthesized their market research into one volume to serve as a resource for anyone developing products in or for the multimedia ...
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Highway of Dreams: A Critical View Along the Information Superhighway

A. Michael Noll - Technology & Engineering - 1997 - 236 pages
This important volume reviews the history of the telecommunication superhighway pointing out its beginnings in the interactive TV and broadband highway of the wired cities more ...
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The media and entertainment industries: readings in mass communications

Albert N. Greco - Language Arts & Disciplines - 2000 - 279 pages
This contributed volume gives readers a close look at the burgeoning, influential, and exciting media and entertainment industries. Offering extensive analyses of the business ...
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The Internet Challenge to Television

Bruce M. Owen - Computers - 2009 - 384 pages
After a half-century of glacial creep, television technology has begun to change at the same dizzying pace as computer software. What this will mean--for television, for ...
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The Media of Mass Communication

John Vivian - Technology & Engineering - 2006 - 516 pages
This up-to-date, engaging presentation of the mass media helps readers use the media to teach the media and explore its excitement, complexity, and impact on our lives. Widely ...
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The Economics, Technology and Content of Digital TV

Darcy Gerbarg - Business & Economics - 2012 - 330 pages
As the world of television moves from analog to digital, political and economic forces are being brought to bear on companies as they attempt to deal with changes occurring in ...
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