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Books Books 1 - 10 of about 38 related to Think Two Products Ahead: Secrets the Big Advertising Agencies Don't Want ....   

What Would Bill Hicks Say?

Ben Mack, Kristin Pulkkinen - Humor - 2006 - 144 pages
Answering the question, what would Bill Hicks say, dozens of commentators imagine the response of the upstart comic to a wide variety of current events, including contributions ...
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Guerrilla Publicity: Hundreds of Sure-fire Tactics to Get Maximum Sales for ...

Jay Conrad Levinson, Rick Frishman, Jill Lublin, Mark Steisel - Business & Economics - 2002 - 304 pages
Jay Conrad Levinson has teamed with two high-profile PR execs--Rick Frishman and Jill Lublin--to produce "Guerrilla Publicity"--the PR bible for a new decade. The book lays out ...
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The Secrets of Word-of-mouth Marketing: How to Trigger Exponential Sales ...

George Silverman - Business & Economics - 2001 - 258 pages
How to harness the awesome power of "word of mouth."
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Creativity in Product Innovation

Jacob Goldenberg, David Mazursky - Business & Economics - 2002 - 224 pages
Creativity in Product Innovation describes a remarkable new technique for improving the creativity process in product design. Certain "regularities" in product development are ...
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Better Brochures, Catalogs and Mailing Pieces: A Practical Guide with 178 ...

Jane Maas - Business & Economics - 1984 - 128 pages
Explains how to produce effective and economical promotional literature with suggestions on layout, production, and strategy
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Up the Agency: The Funny Business Of Advertising

Peter Mayle - Business & Economics - 1994 - 142 pages
Before his glorious retreat to Provence, delightfully chronicled in his best-sellers A Year in Provence and Toujours Provence, Peter Mayle made his career in advertising ...
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Guerrilla Marketing with Technology: Unleashing the Full Potential of Your ...

Jay Conrad Levinson - Business & Economics - 1997 - 211 pages
The author of Guerrilla Marketing shows entrepreneurs how to compete with major corporations by enhancing their small businesses through technology, investing a minimal amount ...
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