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Books Books 1 - 10 of about 45 related to Yahoo! Web Analytics: Tracking, Reporting, and Analyzing for Data-Driven ....   

Google Analytics Integrations

Daniel Waisberg - Computers - 2015 - 216 pages
Get a complete view of your customers and make your marketing analysis more meaningful How well do you really know your customers? Find out with the help of expert author ...
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The Art of Digital Marketing: The Definitive Guide to Creating Strategic ...

Ian Dodson - Business & Economics - 2016 - 400 pages
The premier guide to digital marketing that works, and a solid framework for success The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing ...
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Advanced Web Metrics with Google Analytics

Brian Clifton - Computers - 2012 - 600 pages
This book is intended for use by customers using Google Classic Analytics and does not cover the newer Google Universal Analytics or related Google Tag Manager. Google ...
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Google Analytics Breakthrough: From Zero to Business Impact

Feras Alhlou, Shiraz Asif, Eric Fettman - Business & Economics - 2016 - 624 pages
A complete, start-to-finish guide to Google Analytics instrumentation and reporting Google Analytics Breakthrough is a much-needed comprehensive resource for the world's most ...
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The Definitive Guide to Google AdWords: Create Versatile and Powerful ...

Bart Weller, Lori Calcott - Business & Economics - 2012 - 388 pages
There is one simple way to exponentially increase the amount of traffic coming to your website and the number of people aware of your product or service: through the use of ...
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Display Advertising: An Hour a Day

David Booth, Corey Koberg - Computers - 2012 - 528 pages
A complete guide to developing, implementing, monitoring, and optimizing an online display ad campaign The display business is online advertising's fastest growing field ...
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Adobe Target Classroom in a Book

Brian Hawkins, Lily Chiu-Watson - Business & Economics - 2014 - 216 pages
Marketers engaged in managing a modern website must quickly determine and deliver the most relevant, personalized experiences at each touchpoint across their digital properties ...
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Advanced Google AdWords

Brad Geddes - Business & Economics - 2014 - 696 pages
The ultimate guide to Google AdWords is fully updated for its third edition This is the ultimate guide for those who want to quickly get beyond AdWords basics to learn and ...
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Cult of Analytics: Driving online marketing strategies using web analytics

Steve Jackson - Business & Economics - 2009 - 288 pages
If you want to understand and get true value from your online content you need to understand how it is used by your customers. If you work with web analytics and online search ...
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