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Books Books 11 - 20 of about 47 related to Humanitarian Logistics: Meeting the Challenge of Preparing for and ....   

Logistics and Supply Chain Management ePub eBook

Martin Christopher - Business & Economics - 2013 - 288 pages
Effective development and management of a supply chain network is an invaluable source of sustainable advantage in today’s turbulent global marketplace, where demand is ...
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Relationship Marketing: Bringing Quality, Customer Service and Marketing ...

Martin Christopher - Business & Economics - 1993 - 204 pages
The strategic emphasis in Relationship Marketing is as much on keeping customers as it is on getting them in the first place. The aim is to provide unique value in chosen ...
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The strategy of distribution management

Martin Christopher - Business & Economics - 1985 - 182 pages
This book examines the managerial issues surrounding the creation and implementation of distribution strategies in the broader context of logistics management. Author Martin ...
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Leading Procurement Strategy: Driving Value Through the Supply Chain

Carlos Mena, Martin Christopher, Remko van Hoek - Business & Economics - 2014 - 248 pages
As procurement is to take an evermore important role in shaping strategy, the need to develop a strategic approach to procurement is vital. Brought to you from leading ...
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