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Books Books 1 - 10 of about 45 related to Mass communications: a book of readings.   

The process and effects of mass communication

Wilbur Schramm, Wilbur Lang Schramm, Donald F. Roberts - Social Science - 1971 - 997 pages
Individuals from the fields of sociology, psychology, journalism, education, history, and law discuss the social and psychological aspects of mass communication
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The Beginnings of Communication Study in America: A Personal Memoir

Wilbur Schramm, Steven H. Chaffee, Everett M. Rogers - Language Arts & Disciplines - 1997 - 206 pages
Universally considered to be the founder of the field of communication studies, Wilbur Schramm left unfinished this final work on his personal perspective of the field. In it ...
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