Gentleman Troubadours and Andean Pop Stars: Huayno Music, Media Work, and Ethnic Imaginaries in Urban Peru

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University of Chicago Press, Apr 19, 2013 - Music - 232 pages
Exploring Peru’s lively music industry and the studio producers, radio DJs, and program directors that drive it, Gentleman Troubadours and Andean Pop Stars is a fascinating account of the deliberate development of artistic taste. Focusing on popular huayno music and the ways it has been promoted to Peru’s emerging middle class, Joshua Tucker tells a complex story of identity making and the marketing forces entangled with it, providing crucial insights into the dynamics among art, class, and ethnicity that reach far beyond the Andes. Tucker focuses on the music of Ayacucho, Peru, examining how media workers and intellectuals there transformed the city’s huayno music into the country’s most popular style. By marketing contemporary huayno against its traditional counterpart, these agents, Tucker argues, have paradoxically reinforced ethnic hierarchies at the same time that they have challenged them. Navigating between a burgeoning Andean bourgeoisie and a music industry eager to sell them symbols of newfound sophistication, Gentleman Troubadours and Andean Pop Stars is a deep account of the real people behind cultural change.
 

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Contents

Introduction Cities Sounds and Circulation in TwentyFirstCentury Peru
1
One The Distributed Society
9
Two The Andean Music Scene
35
Three Bohemians Poets and Troubadours
79
Four The Commercial Huayno Business
111
Five Finding the Huayno People
147
Epilogue Folkloric Frames and Mass Culture
177
Notes
185
Bibliography
205
Index
221
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About the author (2013)

Joshua Tucker is assistant professor of music at Brown University.

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