English for Business Studies Student's Book: A Course for Business Studies and Economics Students
This best selling course has been thoroughly revised to meet the needs of today's business and economics students. English for Business Studies Third Edition reflects recent changes in the world's business and economic environment, featuring new units including Corporate Social Responsibility and Venture Capital. Covering the most important areas of management, production, marketing, finance and macroeconomics, it helps students to understand and talk about key concepts in business and economics. Using case studies, discussions and role-plays, the course helps learners to develop and defend their own viewpoints, and new audio featuring authentic interviews with business people offers realistic listening practice.
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Market structure and competition
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English for Business Studies Student's Book: A Course for Business Studies ...
No preview available - 2010
advertising Aims Consider answer the questions assets banks beneﬁts bonds brand business cycle CD1 Track Charles Cotton Chris Smart clusters company’s competition Competition Commission costs currency customers David Lodge deﬁne deﬁnitions developing difﬁcult Director Discussion economic efﬁciency employees example ﬁeld ﬁnance ﬁnancial ﬁnd ﬁrms ﬁrst ﬁve ﬁxed ﬂow free trade Friedman give global going hedge funds increase industry interview investment investors Judge Business School juice bar Keynesianism Lead-in Listening managers manufacturing mean Melissa Glass Michael Kitson microﬁnance Milton Friedman motivate organization post ofﬁce problem products or services proﬁt proﬁtable Reading Robert Mankoff Role play Rory Taylor sector sell shares social responsibility socially responsible investment spending staff strategies subprime suppliers supply chain talking there’s things Tobin Tax Unit Vocabulary Wal-Mart women words Writing Write Yorker Yorker Collection