LinkedIn For Dummies

Front Cover
John Wiley & Sons, Apr 25, 2016 - Business & Economics - 384 pages
Build your network, find a job, and been seen as a thought leader

LinkedIn is your number-one personal branding tool, and this friendly guide shows you how to harness it to build connections and relationships—and stand out in the world's largest professional network. LinkedIn For Dummies walks you step by step through creating an eye-catching profile and demonstrates how to successfully expand your reach by connecting with colleagues, customers, and like-minded individuals from around the globe. Plus, you'll discover how to become a thought leader by publishing your cutting-edge research on LinkedIn's native publishing network, Pulse, and interact with your connections through updates.

Connections have never been more vital to a successful career, and this new edition of LinkedIn For Dummies is here to make sure you don't miss out on your next big opportunity! From keeping track of your LinkedIn activities and writing and requesting recommendations to finding a job and using LinkedIn to cultivate sales leads, this friendly guide is the missing piece you've been waiting for to take your career from good to great—all with the click of a few buttons.

  • Create a LinkedIn profile that showcases your skills and attracts contacts
  • Find and connect with colleagues and industry leaders
  • Understand LinkedIn etiquette and best practices
  • Use LinkedIn to find a job, develop sales leads, and market your services

Don't be left out—link up with this fully updated introduction to the Internet's hottest professional networking tool.

 

Contents

Table of Contents
3
Introduction 1
17
Navigating LinkedIn
22
Sign Up and Create Your Profile
27
Starting to Build Your Network
39
Completing Your Profile
43
viii
55
Finding Others and Getting Connected
67
Accessing LinkedIn with Your Mobile Devices
207
Finding Employees Jobs and Companies
219
Finding a Job
235
Following Companies on LinkedIn
249
Using LinkedIn for Everyday Business
261
Using Sales and Marketing Techniques for Yourself
285
Using LinkedIn Ads
301
Miscellaneous Creative Uses of LinkedIn
315

Managing Introductions and InMail
85
Growing Your Network
101
Connecting with and Endorsing Your Network
125
Growing and Managing Your Network
145
Exploring the Power of Recommendations
161
Monitoring Your LinkedIn Activities Through Your Home Page
179
Using LinkedIn with Your Internet Activity
193
The Part of Tens
331
THE PART OF TENS
333
Ten LinkedIn Resources
343
Table of Contents vii
346
Index
349
LinkedIn For Dummies 4th Edition
350
Copyright

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About the author (2016)

Joel Elad, MBA, is a social networking, Internet, and eBay guru with a software development background and a yearning for entrepreneurship. He has authored or co-authored several books including Facebook Advertising For Dummies and Starting an Online Business All-in-One For Dummies.

Bibliographic information