Implementing Enterprise 2.0

Ross Dawson

Advanced Human Technologies, 2009 - Business & Economics - 196 pages

Implementing Enterprise 2.0 provides detailed practical insights into how to create substantial business value with web technologies, supported by numerous case studies of successful implementation and lessons learned. Implementing Enterprise 2.0 can be used to gain a clear understanding of Enterprise 2.0 and Web 2.0 in organizations, identify opportunities for value creation, provide a structured view of benefits and risks, establish governance initiatives, create and communicate a clear Enterprise 2.0 strategy for your organization, and design and implement successful projects.

About the author

Ross Dawson is globally recognized as a leading authority on business strategy. He is Chairman of both international consulting firm Advanced Human Technologies and global events and strategy company Future Exploration Network.Ross is author of the Amazon.com bestseller Developing Knowledge-Based Client Relationships, now out in its Second Edition, the acclaimed Living Networks, recently released in an Anniversary Edition, the top-rated business blog Trends in the Living Networks, and extensive academic journal articles and white papers for clients such as Microsoft and SAP.Strong demand for Ross's expertise has seen him deliver keynote speeches across six continents and consult to leading organizations worldwide such as Ernst & Young, Macquarie Bank, Morgan Stanley, News Corporation, Procter & Gamble and many others.Ross's frequent media appearances include CNN, Bloomberg TV, SkyNews, European Business Network, Channel News Asia, ABC TV, Today and Sunrise shows, Washington Post, Boston Globe, CIO and many others.

Bibliographic information

• Title: Implementing Enterprise 2.0
• Author: Ross Dawson
• Publisher: Advanced Human Technologies, 2009
• ISBN: 1441486909, 9781441486905
• Length: 196 pages
• Subjects: Business & Economics / Management